As we know that SEO in past years have evolved rapidly. The best part of the change is that search engines like Google has affected spam websites that were ruining
Are you sure your online shopping is safe? There are many ways where you can lose your identity and misused. Here are twenty tips for Online Shopping which will help you
It’s very clear to understand by the heading of this post says. Though the question comes in mind is “why not put all your eggs in one basket” for the SEO.
I am working on the local search engine for my company. I have seen lots of my competitors over the years with good amount of success and that certainly make
Its something different when you see a country tag is seen in the Google search results. And immediately you will know that this site is country specific. This term is
Once again we can Track Santa for this New Year’s Eve. Last year I have written on Amazing Google Santa tracker 2012 and explain how Google is making us feel the Christmas coming soon. This year Google is providing amazing to grooving experience to all of us. There are many new things appears and add many games which unlocks on each day.
Currently tracker shows 18 days to go, As today’s date is 6th of December and they will reveal each of their new products on each day in the calender that they are providing. Google has done fantastic work on this as it keeps a surprise element to it. Below calender will reveal new features and games on each day as the tracker countdown reach to 25th December.
I have enjoyed playing Santa tracker’s first game which is racing for collecting gifts. The same game Google have repeat last year and they wanted to preserve and make it the default trend for the tracker in upcoming years. On the 5th December they have revealed a new game which you can find by the icon of a boat. this game is very interesting and challenging tan the racing game. you need to make sure the gifts are send across the boats coming and not being hit the icebergs.
I loved the way Google has initiated some fantastic products to keep entertain the users and make sure that they provide the best products. There is a new icon which shows the direction on the date of 6th December. but on clicking on this one i was wondering that there is nothing to do instead of clicking on the forward and backward arrow that they provide. As you can see in the image below that there is one Christmas elf standing on a single tire cycle and swinging forward and backward.
Firstly, i didn’t get it what this sign of direction means and what it indicates. Anyways, Mystery will be solved in the upcoming days for sure. until then you have fun and enjoy the Santa Tracker.
It’s a pleasure when you get things done easily for your work. Though, I was looking out for the best things for my blog. There were some major things like mobile version, comment moderation system and SEO but some plugins helped me to set my blog up in short period. Below I will explain how those plugins has generated a big smile on my face.
Jetpack by WordPress.com: One of the best plugin I have found for the best functions provided by it. To start with the functions it has very good navigation and display to check the each function in very nice manner. It gives me stats of my website visits on daily, weekly and monthly basis.
It also has those comment operational settings where users can log in through social platform to make comments. They also provide the omnisearch which is a search box and WP.me short links to share the content. I have used features like mobile theme which automatically optimizes your website in to a mobile website.
Akismet: The one of the best plugins to protect your blog from the comment spam and the trackbacks. As I used to receive several numbers of spam on daily basis from various IP’s and used to take my ample time to waste on deleting manually. This plugin automatically sort the spam comments and trackback and make sure you only moderate the real user comments.
Linkwithin: The spirit that you are looking for is lies within you and if you properly use your internal strengths to supports your weaker ones then it would be the best thing happened to you. The moral of this is that this plugin gives me the option to interlink my other posts at below the new post that I am going to write. I mean every post you will find this plugin showing other post of mine.
Sociable: Plugin which has famous social sharing buttons and bookmarking sites to display right under your post so that users can bookmark and share content on whatever platform they want. These also help me to create awareness and publish my content on all major platforms.
Last and the most important WordPress plugin which helped me more than any plugin to make my blog search engine friendly is the WordPress SEO by Yoast. This plugin has almost every single metric to change for your blog which plays important role in the search engine rankings. Titles, Meta’s, Sitemaps, Permalinks and RSS which gave me easy edit options to make my blog search engine friendly in very less time.
Well, these plugins are the important one but there are some more plugins that I use for small changes and blog modifications to reach more users on the internet and make my blog safe and secured.
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It’s been an unstable year for people related to online search. At the near end of 2013, if we go back to flash back of it, we found there are various changes in the search factors and algorithms. I was so amazed and thrilled to see my evolution towards new techniques to avoid new algorithm penalties and get over the obstacles. Below are the sequences of Google updates occur in 2013.
Panda update number 24: which has impacted 1.2% of all the search queries. The Panda factor has made change in my techniques of optimization which makes me to become more content writer than the link builder.
Google Page Rank Update: This is the first and last page rank update of this year. At this junction my blog has got page rank three and internal page rank updates. It’s a last page rank update of this year as Matt Cutts has mention that there won’t be any page rank updates this year.
Panda update number 25: Another Google panda update announced by Matt cutts at the SMX. There is no indication from him about the percentages of search queries have impacted.
Domain crowding update: This update has announced on may 21 which control the domain crowding also can be termed as the domain multiplicity in the SERP but from second page onwards.
Penguin update 2.0: After the update on domain crowding Google has launched new version of the Panda which has impacted the websites over spamming into the page level.
Knowledge Graph Expansion: This update has came to the distinct change in the expansion of the knowledge graph by more than half of it which is around 50.4%
In Depth Articles update: Google has come up with new search term in the SERP which is called as in depth articles which has seen about 3% of search queries.
Hummingbird update: This is the major update in this year 2013 which has announced on September 26. This update took place one month earlier and no one has noticed the shifts in the rankings in the SERP’s. The impact of this update is major and affected almost each query which runs on the user intent and not the keywords.
Penguin update 2.1: This is another version of Google penguin update and announced on 4th October with no specifying the impacted search queries.
As per my point of view the 2013 has changed the way of search engine optimization and the way to look to it. The evolution has rapidly grown in this year and which has certainly help users to get what they are looking for.
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There will be more algorithm updates coming for the ranking in the search engines in the future and updates like Google panda and Penguin has already impacted the speculation of the search engine optimization to a stage where SEO’s needs to be develop into content marketers. The one of the important methodology of content marketing is guest blogging and it is also recommended by Google’s core member Matt Cutts. Here are some of the tips which I think are the backbone of the successful guest blogging.
Before you enter in to guest posting process, you first make sure that your site is well developed and optimized. Get some identity for your website on online by performing well at platforms like social networks and communities. Have a complete website which gives complete information, which will helps the site owner to get an idea about what you are in to.
1. Finding the blogs/Websites
Before you write any guest post on the topic that you wanted to write, I would say look out for the blog or website first as it will give you good enough idea to write a proper content and save your efforts and time.
Search query: This is important factor which will help you to find good and relevant blogs and websites in short time which allows guest posting. You can use Google blog search which is a good tool to find recent updated blogs for your search category. Below are some queries that I mostly use to find guest blogs.
intitle:”write for us” & inurl:”write for us” “Your Category”
“write for us” + “Your Category”
“become a contributor” + “Your Category”
“write for me” + “Your Category”
Blog/website analysis: Once you found good relevant blog and website to write on the next thing to do is analysis of that website or blog. After all, a link from quality site is what you looking for. SO, analysis is must before you think to write for any site. This analysis consist some factors which we need to find out and then accordingly take a decision to write or not.
Page Rank: Website quality is measured by its page rank which can be found on Google toolbar. Though, it hasn’t updated since 4th February 2013, but still we can consider it a factor for old websites.
Alexa Rank: Guest post on a popular website will send you traffic and regular visitors and that can be determined by its Alexa rank. If you go to that site’s Alexa page then you can find some in depth information as visitor types, age and popular queries.
Domain Age: Older the domain you find for site you searched, the more reliability and significance you get for your domain. You also get to know the owner information is some cases to update the contact details.
Links count: This is the count of back links that site has, which shows the market value of it and ultimately the link juice that you can get from it.
Presence of Guidelines: One of the most important factors to watch for is the guidelines for the guest posting. As the site which do not have guidelines for the guest posting will not be considered as a professional one as there are some factors which keep guest posting on high level by its moderation over spam.
Guest post quantity: This is one thing I do lookout when I find any site for guest posting as it gives me fair idea about what kind of guest post that site allows and approves. Do lookout for the frequency of the guest posts as too much guest posts on the site lead to a site which more article directory than a quality site.
Other guest authorship: When you found other guest posts on the sites then do look out for that author’s credibility which also gives a fair idea about what sort of quality that site is looking for. The more high quality writers on the blog you find the more value you can get for your link.
Contact information: This can be found on the website easily but sometimes you need to do domain lookup. The important contact information is the email address that you will need when sending the guest post request.
Maintain a sheet: All above factors about a site that you found for the guest posting need to be save in a sheet so that you can sort and make your work easy. Another benefit is to get a track of your guest posting status.
2. Writing the post
When you select a site for guest posting according to the analysis, you need to check out some things before starting to write the post. Most of the blogs gives the registration option for the bloggers who can directly post their article and submit for review.
Read guidelines carefully: Each site has its own guidelines and you need to write according to that and that includes article length, link allowance and author details. There are some constant guidelines that you will get to know on each site that allows guest posting which are quality content, not published elsewhere, author bio.
Choose the topic of interest: Given in the guidelines or the categories of the site select a topic to write your post. Relevancy of the content is one of the important factors when it comes to the value distribution. So choose the topic which is relevant to your site and the site for which you are writing the post.
Post length: Most of the blogs has a limit of more than 500 words for the guest post. But, I do consider that the more content you write and provide in depth information on any platform gives more value than the other posts.
Links agreement: There are sites with the policy against the link allowance in the post content and the author bio. So, make sure you read it carefully as if you provide extra link or an anchor text to a link which is not in the guidelines then that can get a bad impression on the site owner.
Write creative and useful content: People search on the internet for the information and used to get on the blogs to follow the instructions. Make sure you do not write a long boring stuff in the article which ultimately increases bounce rate and avoidance.
Garnish your post: It is important that you don’t give a chance to make changes for your post by the owner of the site as he only need to click that publish button. This will change the way of owner treatment towards you as you have saved his time and efforts. So, make sure you send a complete edited and tagged content to the site owner.
Sending request to the owner: Most of the times you need to send request in the form of submission forms and email. Make sure you put the right information about yourself and about your website. Do include that you are regular visitor of the site owner as this can be done by doing some commenting and replying on the social networks. While sending email, keep in mind that your message is short and simple and includes little appreciation.
3. Maintaining the relationship
This process starts right from the analysis of the sites that you have found for the guest posting. Guest blogging will work effective only when you have good relationships with other bloggers. So, you need to be focus on the bonding which can be created in several ways.
Respond to the comments of your post: You need to be active and take participation in the discussion on the guest post which is live on the site that you requested. This will ensure the reliability from your end to the site owner and improve the trust factor.
Share to social: Promote your writing by sharing on your social networks like Facebook, twitter and Google plus. This will not only increases the shares on the post but gives good exposure to your followers about your work.
Keep sending new content: To maintain the relationship and create bonding with the site owner send the occasional new content which will boost the bonding factor. It will show your consistency towards a followership and make you stand out from the other guest bloggers.
Make an impression: Write content which is creative and useful for the visitors and improve the engagement towards the site which eventually sends traffic to your website as well. Giving response to the owner updates and posts by active participation in the comments will create an impression which helps to build a good network through owner.
I hope you will like the tips about guest blogging and it will help you to bring the best out of the efforts you are going to put. Keep posting your ideas and suggestion on the guest posting as I may have missed on to something’s. Happy Blogging!
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I have read many articles saying that SEO is dead or will vanish in next few years, though the case is that I think “SEO is not dead its Evolving”. Yes! You are reading absolutely right. As per the Darwin’s theory of evolution which say “Evolution is the change in the inherited characteristics of biological populations over successive generations.” from Source Wikipedia. Whereas the evolution in the Search engine optimization is the change in the methods of operation in search engine optimization over improved search engines algorithms.
It’s very strange to understand the individual predictions given on the search engine optimization future on various platforms. The predictions could be anything but not necessarily the one which will ultimately change the whole concept of online marketing. The meaning of evolution in the search engine optimization is to adapt and optimize as per original necessity of the users. I believe that unless and until there are search engines, SEO can’t be dead. The question is that why and how SEO’s need’s to develop into content marketers of this evolution.
1. Algorithm updates over the years
It is not only a search engine like Google has rolled out the algorithm updates but also other search engines like Yahoo and Bing to improvise their search results for the better user experience. Definitely it is not the case now which was before three years back where there were no major updates rolled out and website used to rank easily. Google has rolled out Panda and Penguin to eat out all the spam and low quality from the search engine results. Especially the algorithm update Panda which is majorly affected the thin content websites. It means that content is as much important as links from other relevant websites. I have observed there are shifts in the traffic and Ranking change during these algorithm updates for my websites and decided to go for the content marketing for the change.
2. Traditional link building is obsolete
When Google has launch its most demonstrative algorithm update called as Penguin which has affected spam and over optimized websites, all the traditional link building which involves the keyword usage has been termed as the most unreliable one’s. As search engines does not give the value or minimize the effect which get by doing traditional link building. I would like to mention one thing that there are some methods which does not need any moderation or approval to get any link publish on the website are the one type of backward links which get the low value or not getting sort of value towards keyword ranking in the search engine results.
3. Benefits to user generated query over keywords
Google has recently launched its biggest algorithm update called Hummingbird and affected over 90% of queries globally. The whole scenario about keyword optimization has changed since then; it’s a clear signal from the Google that there will not be standings for the keyword optimization but for better user experience. Previously it was all about optimization circulating around the keywords. Whether it is on the page or off the page it was intentionally stuffed with the keywords. When a website provide all the information which is made for the user and not for the search engine bot or crawler then that website can get the best out of it to generate traffic and conversions.
4. Importance of Authorship in SERP
Google authorship can be achieved by adding the authorship markup to your website and it will allow your search results of posts with your picture. As Google has already started give importance to the posts with authority and it will also improve click through rate over other listings. The image of any author next to its post or article provides an assurance that the information is given to the user is from someone who has verified its authorship over it.
5. Translation of Page rank into Author rank
Well, Google hasn’t yet published about author rank officially but there have been many discussions over the author rank which is considered as important factor in the search engine rankings. As of now Google has not rolled out its page rank update since February 2013 and recently Matt Cutts hinted that there won’t be any page rank update this year and it will be surprise for him if it does. Thus, there will not be any race for the page rank hence forward. Only thing we need to understand to improve the author rank by producing great unique articles and build good network.
6. Significance of Social signals
Even its is said recently by Matt Cutts that social signals don’t play very important role for the search engine ranking, the influence of its credibility and social awareness provides your website unique visitors which are potential customers. As per the survey the webpage with good social shares in the three major social platforms like Facebook, twitter and Google plus are tend to get rank well in the search engine. My personal experience towards Google plus has been great as there are some improvements in the search engine ranking if the webpage has a good numbers of Google plus ones.
7. Content marketing improves quality and conversions
Definitely I would like to consider content marketing is the major medium to get the best out of your website. My thoughts about the content marketing on the website and off the website for the website help to develop the quality and converting readers into the subscribers and ultimately become your customers. As I mention that content marketing on the website will generate the quality towards the brand building and off the website in the means of social platforms, blogging platforms and guest posting helps to increase the followers and fans.
8. Assist to build Brand authority
Branding is the current need for the small business owners to develop their brand into the world recognized brand. When it comes to the branding, online platforms which helps to boost the reputation of the brand are majorly are content based platforms. Even in the social networks a brand becomes more viral which develops great content and it can be done in various formats. If you see the most successful brands online has the best fan following in their each online platform weather it is on social or on any other blogs. Content marketing was majorly fits into the brand building initially but it has covered all the aspects of online areas.
9. Emerging mobile searches
When it comes to the mobile usage to get the information from the search engines the website owners needs to optimize their website according to the user needs and not particularly for the search engines. This whole change has come from the recent Google update called Hummingbird which makes all the webmasters to reorganize their mobile version. It generally caused the question and answer scenario when user search on the phone. Thus, content optimization for the mobile users need to be done to get the benefits.
I hope you have understood the significance of content marketing and must have started your content marketing strategy. If I forgot to mention any factors which need to be point out then you can mention it in the comments below.
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Sanjay Leela Bhansali doing very well to make me believe that his world creates a visual spectacle. It makes affluent audience overwhelmed with the color sets, serious and intimate lovers in the tragedy which strikes always and ready to suspend the grounds which fall to residence in the director universe for a few hours.
The question is whether I still believing all the time I may decide to suspend logic and participate to Sanjay Leela Bhansali flight fantasy? Although the first half of Raam- Leela was a fascinating to watch, the second half seems too long feuding families who spend so much time trying to level scores and after a point you really do not care to know what will happen after.
Raamleela is a Bollywood love story which is inspired by the legend of Shakespeare’s “Romeo and Juliet”. This movie really stands out in this one with Sanjay Leela Bhansali who shows us that how to deconstruct our traditional typical Bollywood heroine with a positive and enthusiastic heroine. It is a pleasure to watch Deepika Padukon not to doing traditional shy playing rebel.
Ranveer and Deepika have seen in flaming chemistry in the first half which was enormous worth seeing. Well sculpted body of Ranveer and maintained Deepika figure embrace like romantic poetry postures.
There was fragmented situation and hatred between their families to be continuing for many years to see them get apart and it breaks my heart. But then again when the actual tragedy strikes I do not feel any emotion. Interim melodrama and tedious pace in the second half to grab any of my real sorrow and I have felt by the predestined lovers.
Many parts of the activities are reminiscent of what I’ve seen in the movie like Hum Dil de Chuke Sanam and Devdas. The song “Nagada sang Dhol” is one of the ultimate song with the beats. Priyanka Chopra’s item song “Raam chahe Leela chae” is complete new addition to the movie which takes me somewhat out of the movie tragedy for a time being.
I this movie the role played by Supriya Pathak was the best role for the negative in the whole movie. The other strong appearance in the movie is done by Richa Chadda who played very good role and keeps the movie alive with strong female role.
The songs from the movie are the one which keeps audience on the edge. The gujrati dance and the beats take me in the different world. Songs like “Tattad Tattad” and “Nagada sang dhol” make me the fan of the music of this movie.
My Rating: 4/5 ****
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“I am a big fan of cricket” being said that I always wanted to see the cricketing legend “Sachin Ramesh Tendulkar” while he plays cricket match weather it is for India or Mumbai Indians. Unfortunately, there won’t be Sachin Tendulkar playing for India in the international cricket matches here onwards. I am very proud that Sachin Tendulkar played cricket for 24 years for India.
I am very happy to become the witness of his cricket at Wankhede stadium in the IPL 6 this year. That match was between Mumbai Indians and Chennai super kings. I was so excited to see the match and the most importantly to see Sachin Tendulkar batting. Though, I already told you that I am a big fan of cricket for which all the credit goes to my dad. My dad is fan of Indian cricket team since, India won the world cup for the first time in 1983; I wasn’t even born at that time. So, I can say that somewhere in my blood cricket is still flowing somewhere.
The biggest thing which has happened to my dad was when we went to watch the cricket match for the first time and it was Sunday 5th May 2013. He used to watch all cricket matches on the TV and never has watch a match live on the stadium. It was previlaged to watch Sachin batting and hitting six and fours all over the park. As we know about IPL fever which goes on the top and the rates of the tickets too. I chose to buy tickets as somewhere I felt that we might not get a chance to see Sachin Tendulkar in the IPL again.
After Mumbai Indians won the IPL 6 Sachin Tendulkar announces that he won’t be playing for the IPL thereafter. I feel myself very lucky to become the witness of Sachin Tendulkar’s batting on his home ground. Before he takes the retirement on the IPL he already took retirement in the ODI’s where I wrote an article at that time as “ODI retires from cricket”. Now that he takes his retirement from Test career and from the entire international cricket makes all of us emotional while giving his speech.
On 16th November 2013, Sachin Tendulkar makes an emotional exit from the cricket. My salutations to Sachin Tendulkar’s for his unconditional relationship with the cricket, you will be remembered as one of the inspiration for me. In spite of his records in the most runs, centuries and matches I like the spirit towards a sport and dedication towards serving your country which is as equal as military serving for the country.
Sachin Tendulkar said that when he was ten year old, Indian team lift’s World cup and his has a dream to bring the world cup for India while he plays for India. India won the world cup in 2011 while Sachin Tendulkar has seen his dream come true. It’s a perfect example for all of us that “Nothing will resist you to make your dreams come true until and unless you believe and persist with your work”.
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Children Day Doodle in Google India has been designed from Pune by 10 year students. This Doodle called as “sky’s the limit for Indian Women“and has been designed for Doodle 4 Google competition theme to celebrate the fifth edition of Indian women in India by Gayatri Ketharaman.
“Each letter in Doodle depicts the characteristics of Indian women for her graceful and elegancy balancing work and family. She is also better and also incarnation mother” said by co- educational schools of Bishop by Gayatri Ketharaman in Pune.
The winner is selected 12 finalists from around the country by a jury in different countries by the actress Kirron Kher and political cartoonist Ajit Ninan. With the national championship were also awarded three students divided into different categories.
Lucknow’s Madhuram Vatsal won a class of one from three categories. Doodle from Orissa’s Binita Biswajeeta as “Women are future, empower them better” won in class four to six categories. Bangalore’s Doodle name as “Indian women leading our country” won by Akash Shetty in the seven to ten categories.
This year’s competition received a total of 1.5 entries from 100 cities and 1500 schools. In 2012 the contest held around Doodle 4 Google and winner was Arun Kumar Yadav from class 9 from Kendriya Vidyalaya students from Chandigarh. In 2012 Doodle 4 Google winning entries selected last November 14 at Google India Web page titled as “India – a prism of Multiplicity.
Google 4 Doodle is an annual competition where Google invites students from grade 1 to 10 to make Google logo doodle and share their creativity. Google Doodle 2013 is the fifth year of the competition in India. Happy Children’s Day to All.
If your answer is yes ah we have a Google Analytics you’re just flat wrong. First any people who lead the root -centric business you know how inaccurate you can Google analysis report clues but you are also considering your leads at too high a level. The real problem behind this is good and best clue where they come from. For those of us in marketing the number of reports that we can all lead us to produce but it is not much value if most of them are crap. Really know what the actual definition of the value of driving real valuable and most importantly you can turn off the trail.
As a result I do not have insight into the real clue is fed up. I started doing some digging and came up with an ingenious idea to use my data from Google Analytics and let it enter my customer relationships management. Over time beating my head against the wall I was able to meet some tips on how to actually do this from a great though old later integrates with Google Analytics for those of you who want to achieve post will give you almost everything you need. In essence of creation script is able to do is stripped from your existing Google Analytics of data and allows the data filled into the hidden field within the form just brilliant. You have to make some changes to make sure your Sales forms the field is mapped to the right but some intuition you can figure it out. Once you have implemented you get the data gives an insight into tons of lead and sales pipeline. It will expose you to a whole new world if you are the right way to use it.
I am getting fan of Google’s doodle over the years now. This time they are celebrating famous psychoanalyst’s Hermann Rorschach 129th birthday showing his famous inkblot test. Here I am giving you the biography of his.
Rorschach was born in Zurich and spent his childhood and youth in Schaffhausen in northern Switzerland. He knew his school friends as Klecks or “inkbot “because he likes klecksography strange inkblot “picture” of the decision.
Rorschach’s father an art teacher encouraged him to express his creativity through painting and drawing traditional pictures. As time approached his high school graduation he could not decide to be in the arts or sciences to choose between for career. He wrote a letter to the famous German biologist Ernst Haeckel asking for his advice. Scientists suggest him to select science and Rorschach registered at medical school at the University of Zurich. Rorschach started learning Russian and in 1906 when he was studying in Berlin he went to a holiday in Russia. Rorschach in Zurich in 1909 graduated from the medicine and at the same time to become engaged to Olga Stempelin a girl from the Russian Republic of Tatarstan Kazan. By the end of 1913 after graduating from college he married Stempelin. Then couple moved to live in Russia. They have a son in 1917 and a daughter in 1919.
Rorschach studied from psychiatrist Eugene Bleuler who taught Carl Jung. Mental excitement, intelligentsia, constant reminder of his childhood based Rorschach written a test. Wonder why different people tend to see something completely different as the same written tests he began while still a medical student show school children written test and analyzed their response.
German doctor Justinus Kerner in 1857 published a popular book each of which was inspired by an accidental ink poetry it has been speculated that this book was known to Rorschach. French psychologist Alfred Binet also tried and creativity tests for inkbots written.
July 1914 Rorschach returned to Switzerland where he served as Assistant Director at the regional mental hospital Herisau and in 1921 he wrote his book which is formed on the basis Psychodiagnostik the inkblot test. Written test is an overnight success because they provide a seemingly magical acts reading. However they are considered worthless by several psychologists.
You can share the same on Facebook, twitter and Google plus what you can see on the Google doodle.